Visit Dorset Business Support Shops and tourism retail membership

Promoting your business on is more than just a way to advertise your business.  

Shopping is an enjoyable and often essential part of any holiday to Dorset. Visitors love seeking out local products, buying food and drink supplies for their holiday and shopping purely for entertainment.

We have created a Shopping section on to promote shops big and small. From retail parks to farm shops and everything in-between.

Work with us and inspire visitors to come to your business and visit our town centres whilst on holiday. By working together we can help promote the Dorset retail industry and support the great British high street.

We want to work in partnership and collaborate with you to make your business more profitable.

Join us today

Become a Visit Dorset member and your business will gain access and prosper from:

  • Featuring on the top performing and official visitor website for Dorset.
  • A landing page for your business, harnessing the power of the website, a trusted source of information, ranked highly by search engines.
  • A 10% reduction to our usual rates to support you through challenges caused by the pandemic and economic crisis.
  • Press & PR opportunities - welcome high-profile journalists and social media influencers to benefit from additional marketing.
  • Social media campaigns - opportunities to work together on joint campaigns.
  • Business resources to assist your marketing, including a seasonal image library and marketing campaign toolkits for your website and social media.
  • Helpful business support and marketing advice from our experienced team, engaging with us can really benefit your bottom line.
  • Members only access to additional paid digital marketing opportunities including banner adverts, website banners and our targeted consumer e-newsletters.
  • Regular communication - we’ll tell you about tourism industry news, promotional activities, training and events to keep you ‘in the know’.
  • Networking and webinars - meet other business and organisations to help stay connected.
  • Favourable rates for companies with multiple businesses – please contact us to find out more.
  • Reduced combined website membership rates when opting to feature on either the Lyme RegisSherborne or Swanage town websites, as well as the Visit Dorset website.
  • Simple annual renewal occurring every April, further information within our terms and conditions.

Our Retail Membership packages

Our annual membership packages run from 1st April to 31st March each year, with a pro-rata rate available if you sign up to a membership package part way through the year.

We have 3 different Retail Membership Packages available, starting at £80 inc VAT for our Bronze package. Our Gold, Silver and Bronze membership packages each have different benefits, priced to suit a variety of business needs and budgets.

Read about the benefits of each of our membership packages and choose which membership you'd like to sign up for:

2024-2025 Visit Dorset Shopping and Retail Membership Package prices and benefits

If your business is located in Lyme Regis, Sherborne or Swanage, you can also be featured on our new tourism town websites as a joint membership.

Lyme Regis tourism town website information about business membership.

Sherborne tourism town website information about business membership.

Swanage tourism town website information about business membership.

Are you a registered charity?

If you are a registered charity or not-for-profit organisation, please contact us directly to enquire about our discount scheme.

Book and pay for a Visit Dorset membership package

Book and Pay

Please note: if you book and pay for a membership package part way through the financial year, you will pay a pro-rata price for membership until 31st March.

If you have any questions about one of our membership packages, please contact us directly.

What does your Dorset look like? Adventures on our epic coastline? Visiting attractions with family? A walk through the beautiful countryside? Or perhaps a chilled out evening eating and drinking with friends? Discover a sample of your #VisitDorset images below and share your love for Dorset using the hashtag on Instagram.