Grow Your Retail Business with Visit Dorset
Promoting your business on visit-dorset.com is about more than advertising—it’s about being part of Dorset’s visitor experience.
Join us today and become part of Dorset’s official destination marketing network.
Partnership packages for 2026/27 start April 1st
Shopping is an enjoyable—and often essential—part of any holiday. Visitors love discovering local products, stocking up on food and drink, and browsing independent shops simply for the pleasure of it.
That’s why we’ve created a dedicated Shopping section on visit-dorset.com, designed to showcase Dorset’s diverse retail offer—from retail parks and high‑street favourites to independent boutiques and farm shops.
Inspire Visitors. Support Local. Strengthen Our High Streets.
By working together, we can inspire visitors to explore Dorset’s towns, villages and shopping destinations during their stay.
Our partnership approach helps promote the Dorset retail sector, support the Great British high street, and drive footfall to local businesses.
We work collaboratively with retailers to help increase visibility, attract new customers and improve profitability.
Join us today and become part of Dorset’s official destination marketing network.
Why Become a Visit Dorset Retail Member?
As a Visit Dorset member, your business gains exposure on Dorset’s trusted visitor platform, alongside marketing support and valuable opportunities to grow.
What Your Membership Includes
Increased Visibility & Trust
- Feature on visit-dorset.com, Dorset’s official, top‑performing visitor website, trusted by visitors and ranked highly by search engines.
- A dedicated landing page for your business, showcasing your shop on a platform visitors actively use to plan their trip.
Marketing, PR & Promotion
- Press & PR opportunities, including welcoming journalists and social media influencers to generate valuable exposure.
- Social media campaigns, with opportunities to collaborate on joint promotions and reach a wider audience.
- Members‑only access to additional paid digital marketing opportunities, including banner adverts, featured website placements and targeted consumer e‑newsletters.
Support & Resources
- Marketing resources, including a seasonal image library and ready‑to‑use campaign toolkits for your website and social media.
- Expert business support and marketing advice from our experienced team—engaging with us can have a real impact on your bottom line.
Stay Connected
- Regular communications, keeping you informed about tourism news, campaigns, training and events.
- Networking opportunities and webinars, helping you connect with other businesses and organisations across Dorset.
Flexible & Great‑Value Options
- Favourable rates for businesses with multiple locations (please contact us for details).
- Reduced combined membership rates when featuring on Visit Dorset alongside the Lyme Regis, Sherborne or Swanage town websites.
- Simple annual renewal every April, with full details available in our terms and conditions.
Our Retail Membership Packages
- Membership runs annually from 1 April to 31 March
- Pro‑rata rates are available if you join part‑way through the year
- Three membership levels are available: Gold, Silver and Bronze
- Packages start from just £95 (inc. VAT) for Bronze, with benefits tailored to suit a wide range of retail businesses and budgets
Join Visit Dorset Today
Increase your visibility, attract new customers, and play a key role in showcasing Dorset’s vibrant retail offer.
Competitions
Competitions with opt in data free to Platinum members. Competitions are available for members on lower packages, but a £200 fee applies should you wish to receive the opt in data.
If your business is located in Lyme Regis, Sherborne or Swanage, you can also be featured on our new tourism town websites as a joint membership.
Lyme Regis tourism town website information about business membership.
Sherborne tourism town website information about business membership.
Swanage tourism town website information about business membership.
Are you a registered charity?
If you are a registered charity or not-for-profit organisation, please contact us directly to enquire about our discount scheme.
Book and pay for a Visit Dorset membership package
Contact the team for more details.
Please note: if you book and pay for a membership package part way through the financial year, you will pay a pro-rata price for membership until 31st March.
If you have any questions about one of our membership packages, please contact us directly.
